Legendary Höljes hosts first public World RX showing for CE Dealer Team this weekend
The iconic Höljes rallycross event will host a first FIA World Rallycross Championship taste for Construction Equipment Dealer Team this weekend.
CE Dealer Team brings the first gender equal full-season driver line-up in FIA World RX history for 2022 as the championship moves to a brand new, cutting edge all-electric platform - featuring 680hp rallycross beasts.
Through its World RX programme, the team aims to drive the shift to improved sustainability in society and highlight the excitement that a move to an electric future offers.
CE Dealer Team will be on site at Höljes with drivers Klara Andersson and Niclas Grönholm in preparation for the first round of the championship which will take place at the legendary Nürburgring in Germany on July 30-31.
The season opener has been moved to Germany due to the current global supply chain delays, providing the teams more time to prepare the all-new rallycross cars.
"This will be the public debut of CE Dealer Team and I could not imagine a better place than the iconic Höljes event," said Emil Axelsson, Sporting and Commercial Director of CE Dealer Team.
"The team will meet the passionate rallycross fans at Höljes together with our partners who will showcase their innovative products and solutions through the world's most exciting electric motorsport category."
CE Dealer Team driver Niclas Grönholm has got plenty of experience from competing at Höljes.
"While we of course would have liked to race this weekend, it will be a fantastic opportunity to prepare for the season. Höljes is an event with a great atmosphere and a lot of spectators, I am very excited to give everyone our first public showing of CE Dealer Team," said Niclas Grönholm.
Team-mate Klara Andersson will make her World RX debut this year for CE Dealer Team and comes straight to Höljes from pre-season testing.
"It's going to be awesome to head to Höljes, a legendary circuit from which I have many fond memories. It will also be a valuable rehearsal for everyone in the team to get together and start the final stages of preparations ahead of the world championship premiere in Germany," said Klara Andersson.
The iconic Höljes event, known as the "Magic Weekend", usually attracts more than 50 000 fans on site and has been a season highlight since its first event in 1976.
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Media contact
Johan Meissner
PR & Communications Director
CE Dealer Team
+46(0)70 241 3234
media@pwrgrp.com
About CE Dealer team
CE Dealer Team is operated by PWR RX, a sister company of the successful Swedish motorsport team PWR Racing, a company founded in 2012 by Daniel Haglöf and Peter Wallenberg Jr. PWR are constructors of PWR001, the world's first fully electric touring car, and are multiple Scandinavian Touring Car Championship champions. The rallycross programme is run with support from independent dealers of Volvo Construction Equipment, along with several prominent industrial partners, who together share a commitment to leading a sustainable future, both on track and off.
About FIA World Rallycross Championship
The FIA World Rallycross Championship is one of six official World Championship in motorsport alongside Formula 1 and World Rally Championship. The championship runs on seven venues across Europe and Africa. Rallycross is a combination of rallying and circuit racing. It is head-to-head short, sharp races on mixed surfaces (dirt and asphalt) contained within amphitheatre venues. In the headlining FIA World Rallycross Championship, high-profile drivers are equipped with fully electric RX1 cars producing over 600bhp and the ability to accelerate from 0-100km/h in less than two seconds – quicker than a Formula 1 car.
CE Dealer Team announces world-first gender equal World RX line-up with Klara Andersson and Niclas Grönholm
For the first time in FIA World Rallycross Championship history, a gender equal full-season driver line-up will be represented on the 2022 grid by Construction Equipment Dealer Team.
Niclas Grönholm, Klara Andersson
For the first time in FIA World Rallycross Championship history, a gender equal full-season driver line-up will be represented on the 2022 grid by Construction Equipment Dealer Team.
The talented duo of Klara Andersson and Niclas Grönholm will drive for the Swedish team in the world's most exciting electric motorsport category - a team headed by the experienced Team Manager Jussi Pinomäki.
"CE Dealer Team and its partners strive for gender equality and our programme is a key part in driving this shift via our talented drivers Klara and Niclas," said Jussi Pinomäki, Team Manager of CE Dealer Team.
"The duo complement each other well in terms of raw talent and experience. We are confident that we have a robust setup that will enable our long-term goal of fighting for the FIA World Rallycross Championship titles.
“With that said, the competition in World RX is extremely tough and we are humble to the task ahead of us in this new challenge, we will work calmly and methodically towards our goals."
The 25-year-old Niclas Grönholm, son to two-time World Rally champion Marcus, is an experienced rallycross driver. The Finn made his World RX debut in 2015 and finished third overall last year - scoring three victories.
"I am honoured and extremely inspired by getting this opportunity with CE Dealer Team and I think we have strong conditions to fight for the very top," said Niclas Grönholm.
"We need to work very hard for each round and while the team is a new set-up, we have a lot of combined experience and I think we can pull some surprises this year. I'm delighted to race together with Klara, I'm really pumped to get this new and ground-breaking journey going together."
Klara Andersson - who is a member of the Sweden Junior National Team of Motorsport - made her rallycross debut in 2018 and claimed the Swedish Rallycross 2150 title, as well as making her FIA RX2e Championship debut last year.
The 22-year-old will be the only female driver in the top-tier of an FIA World Championship in 2022.
"I am very proud to become the first female full-season World RX driver; this is by far the most inspiring thing I have done in my life. I have a lot to learn, but my long-term goal is to become the first female World Rallycross champion," said Klara Andersson.
CE Dealer Team is currently in the final stages of completing the 100% electric rallycross cars that accelerate from 0-100km/h in less than two seconds – quicker than a Formula 1 car.
"I have an unconditional love for rallycross, it's so intense and unpredictable, and I can't wait to get behind the wheel of our cars for the pre-season testing," said Klara Andersson.
"While I have rallycross experience, World RX and the awesome 680hp electric beasts that we will race are new to me. None of us are expecting to get anything for free, we have plenty of hard work ahead of us to establish ourselves at the top."
The 2022 FIA World Rallycross Championship season will start with an official launch at iconic Swedish circuit Höljes on July 2-3, followed by the first race weekend at the legendary Nürburgring in Germany on July 30-31.
Click here for more information about the drivers.
Ends.
For more Information contact:
Emil Axelsson
Sporting & Commercial Director
CE Dealer Team
+46(0)70 233 51 23
emil.axelsson@cedealerteam.com
Johan Meissner
PR & Communications Director
CE Dealer Team
+46(0)70 241 3234
media@pwrgrp.com
About CE Dealer team
CE Dealer Team is operated by PWR RX, a sister company of the successful Swedish motorsport team PWR Racing, a company founded in 2012 by Daniel Haglöf and Peter Wallenberg Jr. PWR are constructors of PWR001, the world's first fully electric touring car, and are multiple Scandinavian Touring Car Championship champions. The rallycross programme is run with support from independent dealers of Volvo Construction Equipment, along with several prominent industrial partners, who together share a commitment to leading a sustainable future, both on track and off.
About FIA World Rallycross Championship
The FIA World Rallycross Championship is one of six official World Championship in motorsport alongside Formula 1 and World Rally Championship. The championship runs on seven venues across Europe and Africa. Rallycross is a combination of rallying and circuit racing. It is head-to-head short, sharp races on mixed surfaces (dirt and asphalt) contained within amphitheatre venues. In the headlining FIA World Rallycross Championship, high-profile drivers are equipped with fully electric RX1 cars producing over 600bhp and the ability to accelerate from 0-100km/h in less than two seconds – quicker than a Formula 1 car.
Construction Equipment Dealer Team announces multi-year electric FIA World Rallycross Championship entry
In cooperation with leading construction equipment distributors and industrial partners, the Construction Equipment Dealer Team (CE Dealer Team) announces its entry to the electric FIA World Rallycross Championship.
In cooperation with leading construction equipment distributors and industrial partners, the Construction Equipment Dealer Team (CE Dealer Team) announces its entry to the electric FIA World Rallycross Championship. Through its participation, the team aims to drive the shift to improved sustainability in society and highlight the excitement that a move to an electric future offers.
The team will join the Championship as it adopts an all-electric format from 2022, marking a major shift for the sport.
Greater sustainability, on track and off
The Nordic-based team is supported by several independent dealers of Volvo Construction Equipment, including ASCENDUM, SMT and Swecon, along with backing from prestigious industrial partners, including Engcon and SSAB, who together share a commitment to leading a sustainable future, both on track and off.
"We are pleased to announce our entry to World RX, which is a perfect fit for the CE Dealer Team and our push for a more sustainable future with our partners," said Emil Axelsson, Sporting and Commercial Director of CE Dealer Team.
"The World RX programme provides us with an excellent activation platform, one where our partners can showcase their innovative products and solutions through the world's most exciting electric motorsport category."
Making motorsport more inclusive and diverse
The CE Dealer Team is being operated by PWR RX, a sister company of the successful Swedish motorsport team PWR Racing. The team is entering a pair of 680hp electric rallycross cars for two soon-to-be revealed driving talents to contest the Championship.
"While World RX is new to us, building and developing fast electric race cars are not," said Daniel Haglöf, Co-Founder of CE Dealer Team. "Our extensive racing experience coupled with the vast technical expertise of our industrial partners give us confidence that our long-term goal of fighting for the FIA World Rallycross Championship titles will be ultimately successful.
"An important additional element of our programme is to drive a change that will see motorsport become more inclusive and diverse. We look forward to announcing further exciting details surrounding these elements soon."
The 2022 FIA World Rallycross Championship season starts with an official launch at the iconic Swedish circuit Höljes on July 2-3, followed by the first race weekend at the legendary Nürburgring in Germany on July 30-31. Full race calendar available here.
The countdown for the reveal of CE Dealer Team's driver pairing has begun and will take place at 10:00 CEST on May 10th: www.cedealerteam.com
Ends.
For more Information:
Emil Axelsson
Sporting & Commercial Director
CE Dealer Team
+46(0)70 233 51 23
emil.axelsson@cedealerteam.com
Johan Meissner
PR & Communications Director
CE Dealer Team
+46(0)70 241 3234
media@pwrgrp.com
About CE Dealer team
CE Dealer Team is operated by PWR RX, a sister company of the successful Swedish motorsport team PWR Racing, a company founded in 2012 by Daniel Haglöf and Peter Wallenberg Jr. PWR are constructors of PWR001, the world's first fully electric touring car, and are multiple Scandinavian Touring Car Championship champions. The rallycross programme is run with support from independent dealers of Volvo Construction Equipment, along with several prominent industrial partners, who together share a commitment to leading a sustainable future, both on track and off.
About FIA World Rallycross Championship
The FIA World Rallycross Championship is one of six official World Championship in motorsport alongside Formula 1 and World Rally Championship. The championship runs on seven venues across Europe and Africa. Rallycross is a combination of rallying and circuit racing. It is head-to-head short, sharp races on mixed surfaces (dirt and asphalt) contained within amphitheatre venues. In the headlining FIA World Rallycross Championship, high-profile drivers are equipped with fully electric RX1 cars producing over 600bhp and the ability to accelerate from 0-100km/h in less than two seconds – faster than a Formula 1 car.